Top 10 Sales and Marketing Presentation Tips
Put an end to your search for effective tips that would help enhance your skills for making a better sales and marketing presentation.
Go on and read the top ten simple and valuable tips that are being discussed in the coming section.
1. Use Visually Appealing Slides
Firstly, the presenter needs to get rid of traditional PowerPoint slides. This can be done by downloading some effective business presentation templates or sales and marketing PowerPoint templates from different sources like FPPT.com, PPT Template or even SlideHunter.com. Then, create some unique graphics capable of grabbing the audience’s attention at once. You can easily manipulate the PowerPoint graphics and design using shapes, change its colors, duplicate shapes, or even modify the shapes to apply 3D effects to your charts and graphics.
2. Enthusiasm
Enthusiasm is a must Presenter needs to be confident and full of enthusiasm so that he or she is capable of fulfilling main motive of presentation by convincing some of the members to purchase the products that are being marketed.
3. The Humor Factor
Try adding humor factor into your presentation as it will add a new charm into your speech. Moreover, audience will also feel more energetic and they will listen to you attentively throughout the presentation.
4. Tell a Story
Include a convincing story that can motivate your audience to purchase the product marketed by your presentation.
You can use free storyboard templates and storytelling tools to tell a story in your presentations. Here are some examples of tools that you can learn to use for storytelling in sales & marketing presentations. But if you are looking for more generic ideas, then the list of PowerPoint presentation topics and ideas can be of help.
5. Set SMART goals and Objectives
Provide a brief overview of your Goals and objectives and make sure these goals can be achievable. SMART Goals is a good framework to help you setup goals.
Need to have strong, convincing power to motivate the listeners, assess their reactions and ask for their suggestions so that you can overcome the shortcomings of the product. Communicate unique features of your product that can be advantageous for customers.
6. Avoid overcrowding of slides
Remember, less is more rule is applied while designing a PowerPoint presentation. Avert cluttering your slides with excessive pictures or animation schemes as it may distract listeners’ attention and focus of your presentation, thereby affecting sales motive.
7. Keep it simple
Do not use heavy words while delivering a presentation as it may affect understandability. You can always add graphical representation depicting the sales and success of the product. Use different colors to make it even more impressive.
8. Discuss about key benefits
Everyone wants to earn profit whether it is a customer or a company owner. Hence, including prominent benefits associated with the product being marketed would definitely lead the presenter towards a better benefit situation.
If you require to make a slide on key benefits then you can download a key benefits slide or reuse one of the agenda slides to customize it with your own content, layout or ideas.
9. Make a strong connection bond with the customers
Strong bond needs to be developed with the customers so that you can persuade them to purchase the products or services that are being marketed.
10. Believe in your Product or service
Having faith in your product is really important. If the presenter will not be confident about his/ her product, he/she will also be not able to convince the audience.
At the end, implement all the above mentioned tips into your marketing presentation if you want to win better sales.